Power More Personalized Mobile Engagement

Connecting Urban Airship and Lytics lets you send highly targeted marketing campaigns by combining real-time customer behavior across your marketing and sales channels with your customers’ mobile app engagement.

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Use your custom segments to make your
next campaign personal and powerful

Personalize your mobile engagement!

Access 360-View Customer Profiles

Lytics merges all types of known and anonymous data about your customers across your digital properties — including app usage, app install date, last push notification received, and other mobile app data — to build a comprehensive user profile.

Personalize Your Marketing

Increase customer engagement by targeting audiences with relevant marketing messages based on recent mobile engagement, content preferences, predictive scoring, web activity and other behavioral data.

Keep Your Audiences Up-to-Date

As customers engage with your brand in real time and move across channels — including your mobile app — your Lytics segments stay synced and up to date so you always have the most accurate lists for your marketing campaigns.

Get Started In Minutes

Create a Lytics Account
Connect your Urban Airship account
Import your Urban Airship data to Lytics

Fine-tune your Next Campaign

Getting started with behavior-driven campaigns is quick and easy. Let's start with connecting your user data to Lytics today and build some custom predictive segments. It's the first step towards bringing a new level of predictivity and precision to your marketing.

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