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Add A Predictive Edge to Email Marketing

Connect SendGrid and Lytics to create custom, behavioral-driven user segments from your email and webhook data. Use these segments to build personalized campaigns based on how users interact with your brand with SendGrid, and the rest of your marketing stack.

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Use your custom segments to make your
next campaign personal and powerful

Get More out of Email Marketing

Build Predictive Segments for Your Next Campaign

Create segments using any number of behavior-driven parameters with Lytics Audience Manager. This means sending email to segments of users based on how they interact with your brand, and at any level of predictivity.

Give Email A/B Testing a Predictive Advantage

Build email concepts based on what you know about your users through our unified profiling. Create and test emails, using specific custom segments, that serve particular behaviors of your users.

Detect User Anomalies to Act Quickly

Receive alerts whenever Lytics detects anomalies within your segments during your email marketing campaign. This lets you immediately respond to major shifts in user behavior that occur throughout your email campaigns.


Get Started In Minutes

1
Create a Lytics Account
2
Authorize your SendGrid account
3
Import your email user data to Lytics
Lytics

Fine-tune your Next Campaign

Getting started with behavior-driven campaigns is quick and easy. Let's start with connecting your user data to Lytics today and build some custom predictive segments. It's the first step towards bringing a new level of predictivity and precision to your marketing.

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