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Target Behavior-Driven Segments with Your Ads

Connect Google Ads with Lytics to access predictive user segments for your next ad campaign. Load your user data from all your marketing tools with ease. Use our data science-fueled lookalike modeling and anonymous user targeting to reach users based on how they interact with your brand.

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Use your custom segments to make your
next campaign personal and powerful

Target Google Ads with Predictive Precision

Reach Your Users with Behavior-Based Segments

Create behavior-driven segments based on how users interact with your brand. Export these predictive segments to Google Ads to refine your retargeting and improve conversion rates.

Improve Similar Audiences Effectiveness

Supercharge Google Ad’s Similar Audiences by syncing segments built by Lytics’ predictive analytics. Create segments of your best users within Lytics and export them into Google Ads to target like users.

Extend Personalized Marketing into Your Ads

Use Lytics behavior-based segments from other channels, like email, web, and mobile, in your ads. This lets you coordinate personalized marketing campaigns, like web, email, other social efforts, with your Google Ads presence.


Get Started In Minutes

1
Connect Lytics to Google
2
Create and export segments into Google
3
Use Google Remarketing to Target Users
Lytics

Fine-tune your Next Campaign

Getting started with behavior-driven campaigns is quick and easy. Let's start with connecting your user data to Lytics today and build some custom predictive segments. It's the first step towards bringing a new level of predictivity and precision to your marketing.

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