Leverage behavioral data to personalize your marketing

Connecting Gigya and Lytics lets you create more targeted, behavior-driven marketing campaigns by combining real-time customer engagement with existing social and login based identity data.

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Use your custom segments to make your
next campaign personal and powerful


Fine-tune your Next Campaign

Getting started with behavior-driven campaigns is quick and easy. Let's start with connecting your user data to Lytics today and build some custom predictive segments. It's the first step towards bringing a new level of predictivity and precision to your marketing.

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