The Lytics Developer's Blog Customer Data Platform, Developers https://www.getlytics.com/developers/blog https://www.getlytics.com/img/integrations/app_logo_dark/lytics.png Lytics https://www.getlytics.com en-us Mar 14, 2017 A Developer's Introduction to Content Recommendations Mar 14, 2017 https://www.getlytics.com/developers/blog/post/inline_content_recommendations Did you know that Lytics offers one-to-one content recommendations powered by user affinities, and that getting our recommendations on your website is as easy as writing HTML? Lets walk through an introduction to Lytics content recommendations and this simple developer use case. Using Data Visualization to Enhance the Narrative Feb 17, 2016 https://www.getlytics.com/developers/blog/post/data_vis_enhances_narrative Let's break down how data visualization is much more than pretty graphs. The right display of data using the right medium can convey information far easier than words. See this in action and use some in your next presentation. Catching Clickbait: Using a Naive Bayesian Classifier in Go Nov 30, 2015 https://www.getlytics.com/developers/blog/post/catching_clickbait_multibayes The Lytics Data Science team explores the use of probabilistic classifiers, such as naive Bayesian, to sniff out clickbait-type articles. Check out how this machine-learning method can identify this notorious content type of the internet. Stop Pretending Your Insights Are Actionable: Part 1, Google Analytics Oct 23, 2015 https://www.getlytics.com/developers/blog/post/improving_google_analytics Most analytics tools are used purely for insight discovery rather than empowering action. We explore how the Lytics analytics integrations focus on action and filling the some massive gaps traditional analytics tools miss. Developing Basic Content Personalization Aug 26, 2015 https://www.getlytics.com/developers/blog/post/developing_basic_content_personalization We recently launched a campaign that uses Custom Element Toggling to cater to different audiences visiting our site. Check out our developer's point-of-view to see how we did it and how you can implement this for your brand. NOT Yet Another Anomaly Detection Package Aug 12, 2015 https://www.getlytics.com/developers/blog/post/check_out_anomalyzer Our developers wanted to bring a new edge to anomaly detection and we’ve done so with our Anomalyzer SDK. Learn more about how data-driven developers can put our custom, efficient anomaly detector to work. Introducing: The Lytics Developer Section Jul 24, 2015 https://www.getlytics.com/developers/blog/post/welcome_to_dev Announcing our new Developer's Section. We collected all of our Open Source projects, API documentation, and other interesting developer content into one place. Enjoy!