Lytics Leadership

Learn more about our mostly fearless leaders.

James McDermott CEO

James McDermott, CEO

James McDermott is co-founder and CEO of Lytics. James was previously CEO of Storycode, a mobile software company acquired by Postano and vice president, business development at Webtrends, an analytics and optimization company.

Aaron Raddon CTO

Aaron Raddon, CTO

Aaron Raddon is the co-founder and CTO of Lytics. Prior to Lytics, Aaron was a software engineer at Webtrends. He is an avid outdoorsman in his spare time.

Elizabeth Robillard Head of Partnerships and Operations

Elizabeth Robillard, Head of Partnerships and Operations

Elizabeth heads up operations and partnerships at Lytics. She is responsible for partnerships with technology companies and agencies and consultancies. Before Lytics, she had senior roles at Urban Airship and Webtrends. She thrives in young entrepreneurial cultures and companies.

Jeff Hardison VP of Marketing

Jeff Hardison, VP of Marketing

Jeff Hardison is VP of marketing at Lytics. Before Lytics, Jeff was director of marketing at Hewlett Packard Enterprises’ Aruba and VP of marketing at Meridian, a mobile app platform.