VentureBeat news site recently held a webinar featuring Emma McIllroy, the CEO of popular clothing retailer WildFang, and Lytics’ Solutions Consultant Craig Schinn (former head of digital for retailer The Clymb). They outline how to adapt to market demands and increase revenue by personalizing e-commerce sites to target small groups of visitors based on their behaviors (across many channels) and affinities.
Check out the webinar to learn how to:
We’re thrilled that our new product Lytics Personalization has made it easier for e-commerce professionals to use their real-time customer data and deliver more personalized customer interactions on the web. Our goal is to enable brands to deliver the right content for the right person at the right time. Curious about what this might mean for your business? Feel free to reach out for a demo.